mobile

GenPink Picks: iPhone apps for SXSW

South by Southwest (SXSW), the popular film, interactive, and music festival, kicks off today in Austin. We’re excited to be driving down to the “Live Music Capital of the World” to check out the interactive sessions, bands and parties. Most of us will be attached to our smartphones and tablets during the conference to share […]

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4 Tips to Creating a Mobile Marketing Strategy

According to Morgan Stanley Research, in 2011 there were 835 million smartphone users and 5.6 billion feature-phone users. Sixty-four percent of a mobile phone consumer’s time was being spent on apps (rather than talking on the telephone). In 2012, the United States saw a 55 percent increase in smartphone users alone. While these statistics are […]

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